The Rose Bowl is more than just a football game–it’s a cherished tradition that brings together fans from all over the country. For locals and visitors, the Rose Bowl Fan Fest offers an exciting opportunity to immerse yourself in the pre-game excitement, enjoy great food, and explore the best of Pasadena. With a bit of planning, you can make the most of your game day experience. Here’s a local’s guide to navigating the Fan Fest, finding the best parking, and exploring top nearby attractions.
Pre-Game Fan Fest Activities: Get in the Spirit
Expect food trucks and local vendors serving a variety of options, from classic stadium fare to regional favorites. Grab a burger, tacos, or BBQ, and enjoy the outdoor dining areas. Local brewers often set up shop, so you can try some of Pasadena’s craft beer scene while soaking in the atmosphere. There are also games, music, and photo opportunities, perfect for capturing those game-day memories.
The Fan Fest often includes appearances from team mascots, pep bands, and cheer squads. It’s an ideal time to meet fellow fans, pick up some team merchandise, and get ready for the game with a fun and festive vibe.
Best Parking & Transportation Options: Beat the Traffic
- Parking at the Rose Bowl: Parking at the Rose Bowl stadium is available in various lots, but spaces fill up quickly, so it’s best to arrive as early as possible. Parking prices can range from around $40-$60 per vehicle on game day, depending on proximity to the stadium. Preferred lots include Lot H, Lot F, and Lot K, which are closer to the stadium and the Fan Fest area.
- Shuttle Services: Pasadena Transit offers a convenient shuttle service that runs from Old Pasadena to the Rose Bowl on game days. It’s an affordable option, usually costing just a few dollars per person. The shuttle drops fans off right at the stadium gates, making it one of the easiest ways to get to the game without dealing with parking hassles.
- Ride-Share Options: Ride-share services like Uber and Lyft are also available, with designated drop-off and pick-up points near the Rose Bowl. It’s a great choice if you plan on enjoying a few drinks at the Fan Fest or if you don’t want to worry about navigating post-game traffic. The ride-share drop-off point is typically located near Lot B, allowing easy access to the Fan Fest area and stadium entrance.
- Bike to the Game: For those who live nearby or are staying in Pasadena, biking can be a great way to avoid traffic. The Rose Bowl has a designated bike parking area, allowing fans to pedal up to the stadium and lock up their bikes. Pasadena’s scenic bike paths make it a pleasant ride, and you’ll avoid the congestion of game day traffic.
Popular Food Vendors and Restaurants Near the Rose Bowl
- Lucky Baldwin's: A British-style pub in Old Pasadena known for its craft beer selection and hearty pub fare, including fish and chips.
- Dog Haus: Located in Old Pasadena, this spot is famous for its gourmet hot dogs, sausages, and burgers.
- Pink’s Hot Dogs: A popular food truck at the Rose Bowl Fan Fest.
- Ramen Tatsunoya: This authentic ramen restaurant in Old Pasadena serves rich, flavorful broths and fresh noodles.
- Gus's BBQ: A Pasadena staple, Gus’s serves Southern-style BBQ with all the fixings.
Top Attractions Near the Rose Bowl: Explore Pasadena’s Best
Old Pasadena: A Historic District with Modern Appeal
Known for its charming architecture and brick-lined alleys, Old Pasadena offers a variety of dining options, boutique shops, and art galleries. It’s a great place to grab breakfast before heading to the Fan Fest or to unwind after the game with dinner and drinks.